using a social campaign to back-up a tv show

Ross Wigham has been watching ITV for possibly the first time, all in the line of duty. His job has involved using social media to help promote a television series in which Robson Green wanders around Northumberland and shows how fabulous it is (it really is a gorgeous area*) because Northumberland needs more tourists to provide jobs in the county.

using a social campaign to back-up a tv show by Ross Wigham on the comms2point0 blog.

*I’m biased – but it’s true anyway. If you don’t believe me, come up and judge for yourself!

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Weekly Blog Club was set up in early January 2012 to encourage people to blog regularly, and especially to encourage those working in and with the public sector, charities and voluntary organisations in the UK to find their own 'voice' through writing.

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Posted in celebrity, communicating, culture, finance, local government, media, public relations, regeneration, social media, tourism, travel and exploration, working practices

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