Parent bloggers and The Lullaby Trust

This week Louise Brown shares news on how a national charity engaged with parent bloggers as part of it’s promotion and awareness raising campaign around a name change – from Foundation for the Study of Infant Deaths to The Lullaby Trust. The campaign encouraged bloggers to write their own lullaby, and share those with other parents, with some wonderful results.

Parent bloggers and The Lullaby Trust by Louise Brown

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Working in local gov, managing a frontline service for families. I love Shropshire, love family and love information and blog about all three. There is also the occasional mention of cake and caek.

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Posted in blogging, charitable trusts, communicating, communities, family, friendship, good causes, public relations, social media, Third sector

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